PPC management that turns clicks into qualified leads

Google Ads connects you with your ideal customers at the exact moment they’re searching for your products or services. If you need to boost sales, generate leads, or increase brand visibility, we have a team of PPC experts who will build and manage campaigns that will deliver measurable results.

Google Ad Management Areas

Our PPC services: Search, Shopping, Display & Social and AI-powered campaigns

We make sure we choose the best Google Ad platform and format to engage your audience at all of those perfect moments and decision points in their customer journey. Whether it's search ads, shopping ads, or remarketing, we build campaigns to engage your target audience with exactly the right relevant and timely message. And you can put your feet up as we manage all aspects of your Google Ads campaigns.  

Google Search Ads Search ads: Appear at the top of Google’s search results, targeting high-intent keywords that drive quality traffic.
Google Remarketing Ads Display and remarketing ads: Keep your brand top-of-mind and re-engage visitors, increasing the chances of conversion.
Google Shopping Ads Shopping ads: Showcase your products visually to customers ready to purchase, driving conversions and online sales.
Social Media Ads Social advertising: Need us to do social too? Reach your ideal audience on platforms like Facebook, Instagram, and LinkedIn with targeted paid social campaigns.

Not your average PPC agency! We are marketers who code

What sets us apart is our unique position as both a marketing AND development agency. You can take advantage of our in-house UX designers and developers to optimise landing pages, add features or functionality, or do the complex Google Tag Management work that supports your data and intelligent campaigns. We can make your ads far more effective than a standard Google Ads management agency. 

Luke Marketing Manager

Simple, transparent Google Ads management focused on results

Our Google Ads management service is straightforward and transparent. You pay a monthly fee for our expertise and you can raise or lower your click budget based on the results you want to achieve, no commitment to long contracts.

Why choose us

As a Google Ads Partner, our team is regularly trained and certified meaning we stay at the top of our game and you'll have the best possible chance of beating the competition to those coveted and sought after top spots in the search results. We use a highly data-driven approach, learning and adapting quickly to your campaign performance and to competitor manoeuvres. We aim to ensure every single penny of your advertising budget goes as far as possible. 

Common questions about working with a PPC agency

What do your PPC management services include?

Our PPC management services cover everything needed to run profitable Google Ads campaigns. You'll start with a one-to-one planning session with your dedicated PPC strategist. We then set up your campaigns: keyword research, ad copy, audience targeting and conversion tracking. After launch, we monitor and optimise your account, refining keywords, bids and ads, and send you a clear monthly report. Because our team includes UX designers and developers, we can also improve your landing pages so more clicks turn into qualified enquiries.

Is there a minimum ad spend or a long-term contract?

There’s no fixed minimum ad spend. The right budget depends on your industry, how competitive your keywords are and what you want to achieve, so we’ll recommend a starting budget in your planning session. Whatever you spend, our focus is on making every pound work as hard as possible for your business. There are no long-term contracts either. You pay a simple monthly fee for our PPC management, you can raise or lower your ad budget at any time, and if you ever decide to stop, one month’s notice is all we ask.

Can you take over and improve my existing Google Ads account?

Yes. Many clients come to us with an existing Google Ads account that isn't delivering. We start with a free PPC audit to find wasted spend, tracking gaps and missed opportunities. Then we agree a plan to fix them. We work within your current account wherever possible, so you keep its history and performance data rather than starting from scratch. Quick wins are usually in place within the first few weeks

Which paid ads platforms do you manage: Google Ads, Microsoft Ads or Meta?

We manage paid advertising across Google Ads, Microsoft Ads (Bing) and Meta (Facebook and Instagram), as well as LinkedIn Ads for B2B campaigns. On Google, that includes Search, Shopping, Display and remarketing, plus Google’s AI-powered campaigns: Performance Max, AI Max for Search and Demand Gen. We recommend the platforms that suit your audience and goals, rather than spreading your budget across every channel. If you use several platforms, we manage them together so your paid media works as one strategy, and we can align it with your SEO and GEO so paid and organic search support each other.

Should I hire a PPC agency or a freelance Google Ads specialist?

Both can work well. It depends on what your business needs. A freelance Google Ads specialist can be a good fit for a single, straightforward account. A PPC agency gives you a team: a dedicated PPC strategist backed by Google Ads specialists, analysts, designers and developers. That means we can fix tracking, improve landing pages and cover holidays or busy periods without anything slipping. As a certified Google Partner, our team is regularly trained on the latest Google Ads features.

How quickly will I see results from pay per click advertising?

Pay per click advertising works faster than most marketing channels. Your ads put you in front of people actively searching for your product, service, or brand. The first few weeks are a learning period, while Google's algorithms and our team gather data on which keywords, ads and audiences perform best. Most accounts see steady improvements in cost per lead over the first two to three months, as we refine targeting and cut wasted spend.

How do you track leads and report on performance?

We set up conversion tracking so every enquiry is measured, including form submissions, phone calls and form leads. We use Google Analytics 4 and Google Tag Manager, and our in-house developers handle more complex tracking. Each month you'll receive a clear report showing what you spent, the leads you received, your cost per lead and what we're changing next. No vanity metrics, just the numbers that matter to your business.