Insights from the Versantus team

From SMEs to large-scale ecommerce enterprises, WordPress’ commerce focused plugin, WooCommerce, is built for digital longevity. If you’re undecided on whether it’s the best platform for your business, this post should help. We’re going to walk you through the key factors that make WooCommerce a...

It takes a clear, actionable strategy to get ahead in ecommerce nowadays. But how do you get more traffic to your site in the first place? And how do you improve the likelihood of conversions? We’ve outlined some key features that, when implemented correctly, can lead to increased growth and...

Roger Mathew, Senior Developer takes on the Team Question Challenge. He'd love to be writing the next bestseller in the Magdalen Arms or chatting to Jesus via Zoom. However, he's more likely to be found watching The Princess Bride with a plate of his Grandmother's apple crumble. Question: What is...

With the growing importance of digital experiences, the need for improved UX and web design is no longer a ‘nice-to-have’. Web design and UX lean ever closer to making information and products more accessible for users, with an emphasis on personalised experiences. So much so, that users now expect...

What do businesses need to consider in web design for improved customer experience this year? As technology and the digital world ever evolves - even more so due to the recent pandemic and physical separations - so does the need for designers, digital businesses and web teams to keep at the...

One of our core values at Versantus is Being Good. We interpret this in a range of ways: being healthy, happy, kind, and honest. Giving good advice, doing great work, enjoying ourselves doing it. We also interpret in the same way Google used to: "don't be evil". Don't knowingly do things that are...

Rose Robinson, Project Manager takes on the Team Question Challenge. Her perfect evening would be a Japanese takeaway, some heavenly cheesecake and a quick catch up on Zoom with Michelle Obama... Question: What is your favourite film or series? A: This is Us, I love the way the parallel stories run...

Bespoke brand experiences drive repeat conversions and prolonged engagement, but personalising marketing material can be a large task to undertake. This is where marketing automation comes in. Marketing automation allows you to streamline your marketing processes and make them more effective. Here...

Voice commerce allows customers to purchase products or services through a voice-enabled smart device, such as Google Home or Amazon Echo. Using this technology, ecommerce businesses can provide their customers with a unique purchasing experience. The more developed AI becomes, the easier it’ll be...

Sam Cranwell, Versantus' Head of Design takes on the Team Question Challenge. He's a sucker for a pudding and has a penchant for fine dining, however his love for cycling makes sure he keeps in shape... Meet our Head of Design - Sam Cranwell. Question: What is your favourite film or series? A: At...